Accelerating digital transformation in post-pandemic world
The
COVID-19 crisis has caused dramatic disruptions in the lives of individuals and
working of businesses across the world. After months of grappling with the
pandemic, world governments are working on reopening their countries gradually.
As people look forward to adapting the new normal, it is important to note that
digital transformation will play a crucial role in the process.
The
ongoing global health crisis will potentially accelerate digital transformation
across various sectors of society. Diverse portfolios of companies are
exploring opportunities for digital transformation from reinventing their
workspaces to customer delivery experiences. Brick-and-mortar businesses are
shifting their offline business online. World governments are adopting modes of
digital technology to carry out routine operations.
In
the post-Coronavirus world, businesses are planning on moving toward digital
transformation initiatives that will help in running the process smoothly and
support recovery from consequences of the pandemic. In the age of social
distancing, remote working is here to stay. Therefore, technological changes
can help businesses adapt to the demanding situation. The demand for tech
support is also increasing at an unprecedented scale keeping in view of the
'work-from-home' norms.
Digital
savviness will prove significant for retailers and brands due to the changing
preferences of buyers. It is much-needed for brands and retailers to boost
investment in building their digital capabilities to engage the maximum number
of consumers and generate revenues.
In
the education sector, while digital learning can look troublesome, it has
become the need of the hour for educational institutions to adopt innovative
ways of digital transformation to impart learning to all sections of society.
However, to achieve this, world governments must address the hindrances caused
by digital divide in a vast number of remote areas. Due to lockdown restrictions,
schools, universities, and other educational institutions are already working
through virtual-distant learning methods. Teachers and students are engaging in
dialogue through means of video-conferencing to limit human contact.
Furthermore,
public health officials are encouraging the healthcare sector to expand
prospective of telemedicine through smartphones and other ways in the
post-COVID world. Telemedicine allows less to none human contact which is
certainly essential in the health sector in times of social distancing.
Responding
to the accelerating demand for digital transformation, multinational tech
companies such as Google and Microsoft are rolling out promising tools to
support businesses and organizations in shifting their operations to remote and
online platforms. While in the normal course of action, digital transformation
could be considered as forward-thinking, in the Coronavirus environment, it has
become a necessity for survival.
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